Summary: By linking games to specific business goals, gamified learning aids organizations in achieving both direct and indirect business objectives.
Gamification in corporate training has been around for quite some time. Many firms are adopting this concept to take advantage of the numerous benefits it provides. The use of gamified learning in corporate training has only grown in popularity since it was first introduced. To make the learning process very attractive and interactive by including game elements and game mechanics in the non-game contexts of corporate learning and corporate training can be described as corporate training gamification. Today, it’s on the verge of becoming a common practice in the workplace. While this idea has many notable benefits, the main benefit of corporate training using games is that it encourages learners’ involvement and provides a lasting learning experience.
Benefits Of Gamification
1. Promotes Learning
Workforce training is motivated by Learning and Development (L&D) based on game principles, such as designated learning routes, scoreboards, badges, and certificates, which are accessible in some advanced Learning Management Systems (LMSs). The idea of rewards inspires learners and increases their enthusiasm for completing the course when offered in combination with challenges.
2. Enhances The Learning Experience
According to research, relaxing video games can make individuals happier by providing positive experiences. When trainees are placed in a game-like environment, their level of engagement rises dramatically. This type of active learning leads to higher knowledge retention, which improves the ability to apply it in real-world circumstances.
3. Results In Higher Productivity
Employees that are engaged are more productive, which is easily understandable. Organizations can help new employees better understand the demands of their role, behavioral expectations, and organizational standards by using interactive methods based on real-life work experiences. Learning becomes more enjoyable and rewarding, which boosts overall productivity. In other words, when employees enjoy doing what they do at work, productivity inevitably continues.
4. Helps Onboard New Employees
Onboarding new employees successfully is always a challenge, and firms that rely too much on dry, monotonous onboarding materials, videos, and training sessions miss out on the chance to engage employees from the start. A company can avoid these problems by utilizing gamification in training.
5. Promotes Social Connections
Many gamification elements incorporate competitiveness that allows employees to compete with each other and connect while learning important aspects of their work. It is to help people feel that they are part of a team. Here are some notable success stories in the business world:
The Deloitte Leadership Academy used gamification elements to motivate employees to register and take training courses, increasing the number of weekly site visitors by 37%.
Salesforce increased the use and interaction of CRM systems by sales representatives through the “Big Game Hunter” program.
Target used a gamed system to improve internal communication and provide cashiers with real-time feedback to increase employee engagement.
Microsoft was able to keep the language in its applications error-free by using a simple game and leaderboards. Staff was adequately engaged with the game and the result was incredibly effective by adding a leaderboard across offices around the world.
The above examples show how a well-implemented gamification strategy can improve performance, communication, and employee engagement.
Gamified Learning In The Workplace
Many companies are now utilizing gamified learning to increase employee engagement and productivity, and reduce workplace turnover.
Gamification can be included in existing or new training programs for:
- Onboarding new employees
- Retraining existing employees
- Training employees on new products
- Improving employee understanding of company policies
- Improving compliance
- Training employees on new software or technology
- Assisting employees in improving their skills
As A Tool For Team Building
It can be used to aid in the formation of a team:
- Introducing new team members and getting them to know each other
- Building trust in the team
- Improving teamwork
- Promoting collaboration
- Increasing morale and motivation
- Expanding communication skills
Helps Get Better Results
Make use of your employees’ inherent competitiveness to:
- Create sales, product knowledge, and lead competitions
- Build leaderboards for your teams, departments, branches, or the entire organization
- Promote information sharing between teams
- Improve employee involvement
- Give incentives to provide excellent service
The Need For Preparation
Organizations can handle a variety of workplace L&D difficulties by implementing gamification principles. Whether it’s compliance or sales training, gamification can always provide value and make a difference. However, it should not be an off-the-shelf type of approach. The foundation for excellent corporate training results is the planning and execution of game models. Determine who you’ll be training and select an LMS with the appropriate capabilities to meet your requirements. Corporate training should avoid overusing gaming technologies. Otherwise, it can backfire and cost you money.
Corporate training is being reshaped and redefined in a variety of ways, thanks to game-based learning. This can turn a tedious source of information into something enlivening and satisfying by introducing diverse game strategies. Gamified learning can give your staff several advantages. It can provide major benefits to your business. Gamification is one of the trademarks of modern learning management software and should be present practically in all corporate learning systems, from engaging employees to establishing better teams.