ClickBank may seem like easy money when you first sign up. Many products boast a 70% commission, potentially making you up to hundreds of dollars per referred sale.
But if you’ve already tried promoting a few products, you’ll know that it’s not that easy.
Without a plan, you could spend weeks, months, or even years creating a ClickBank-focused website without making a single sale.
In this article, we’ll give you a step-by-step walkthrough of four different ways of making money on ClickBank with different target markets and traffic generation strategies.
Use the links below to jump to the section or tactic you’re most interested in.
Note: This article assumes you already have chosen a niche, signed up as a ClickBank affiliate, and are eligible to promote products.
How ClickBank Works & Why It’s a Great Way to Start Making Money Online
ClickBank is an affiliate network with affiliate programs for thousands of different digital products.
As an affiliate, you can make money promoting offers from a ClickBank vendor who lists their products on ClickBank.
ClickBank affiliate marketing is a great way to start making money online because of its high commissions — often 70% or even higher.
A single sale of a digital product can make you anywhere from $20 to $200 or more. So to generate significant income, you only need to refer a couple of sales per day.
In contrast, if you tried promoting headphones with Amazon Associates, you will get a 3% commission. So for a $200 sale, you would get a measly $6 (and Amazon is still high compared to some affiliate programs).
How to Find a ClickBank Product That Will Sell Like Hotcakes
Once you’ve signed up for a ClickBank account, you need to create a sub-account to promote affiliate products.
Select the “Affiliate (Promote products)” option when creating your new account.
After you’ve created this account, head to the ClickBank marketplace. It lists all the available products that you can promote with your new affiliate account.
From here, choose a product category related to your chosen niche.
For example, if you have a blog about improving your career, you could find relevant products in both the “education” and “employment & jobs” categories.
If you write or make videos about cooking, you can find courses and books to promote in the “cooking, food & wine” category.
With thousands of products, there’s always something that suits your niche.
But don’t just pick any old product.
ClickBank Gravity Score and Average $/Sale
To figure out which products are already selling, you should arrange the products by the gravity score.
The gravity score shows the number of affiliates that sell at least one product per month. So with a gravity score of 50, at least 50 separate affiliates sold the product over the last month.
It’s not a perfect metric, but it indicates that the product is still relevant and easy to sell.
The listings show the average value of a sale, which is the other metric you should consider.
You can also order the products after average sale value, and examine the most expensive products. This will boost your potential earnings even with a smaller audience.
Of course, you can’t just pick the most expensive product that sells the most and hope to get rich.
The product needs to be relevant to your niche and audience. You shouldn’t stray too far.
Not only are you unlikely to make many sales, but it can also hurt your credibility with your audience to promote unrelated products.
For example, if your blog is all about careers and job seeking in software development, don’t promote a video course on baking.
Instead, focus on products that are directly related to some part of job seeking. For example, a course on mastering job interviews is a much better choice.
It will have higher sales potential and is right in line with your audience’s expectations. If the product helps them, it will only boost your relationship with them.
If you can’t find directly related products, you could promote peripherally related products. For example, products related to making money, like the “Earn From Your Photos” product.
Landing Page Quality
Unless you want to invest your own money and time into developing a high-quality landing page, the product you promote needs a good one.
Otherwise, you are wasting your time sending qualified traffic to their landing page.
The interview guide product has a pretty good LP, so it wouldn’t be an issue.
(Source: Interview Questions and Answers)
Once you’ve chosen your product, all you need is a strategy to promote and sell it. We’ve highlighted four of the best strategies for ClickBank products below.
If you want to generate sales without spending on advertising, SEO and organic search is the way to go. It’s the best source of free traffic.
On average, SEO drives 1,000% more traffic than organic social media for businesses. Not to mention, you can attract relevant visitors that are already ready to buy.
By focusing on keywords that show a level of commercial intent, you can convert people with ease.
The first strategy is to use SEO to attract potential customers straight to a relevant page on your site for free.
Evaluate Your Competition
With an SEO tool like Ahrefs, you can easily spy on your competition and see which pages are linking directly to the affiliate offer.
In the good old days, you could use the Google “link:” search parameter, but now there are no good free options.
The product URL is usually product.hop.clickbank.net. Anything that comes before the product name is the affiliate’s username or ID.
If you get some authoritative results, see which keywords they target with their pages.
Unfortunately, most experienced affiliates “prettify” their links. That means they hide them behind a redirect like “mydomain.com/out/interview” rather than keeping the original URL.
That means it’s not enough to just explore the backlink profile. You also need to explore relevant keywords directly. For example, “top interview questions” is a perfect keyword for this niche.
But the topic is a little too general. The stats show that it’s an incredibly competitive keyword that you’re unlikely to be able to compete for in the short or even long term.
Focus on more niche keywords with a lower volume that are more specific.
Find Keyword Opportunities: Low Competition, Decent volume, Highly Targeted
In Ahrefs, aim for a keyword difficulty of medium or below, between 0–25. You also want a search volume of 1,000+ per month.
Pay attention to the average CPC. A high CPC is usually a good indicator of “commercial intent” (whether or not a visitor is likely to buy something).
In the case of “machine learning interview questions,” it has a CPC 60 times higher than the general keyword “top interview questions” did.
That usually means the searchers are, on average, a lot more likely to take valuable action.
If exploring all relevant keywords with a decent search volume (1,000+) are too competitive, you may want to target another niche.
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